Doughnut Time x Martina Martian

I was asked to design a limited edition Doughnut Time box in celebration of their new Surry Hills store opening. This project was regarded as Doughnut Time's most successful artist collaboration and doughnut box design in terms of audience engagement and popularity with customers.

The concept for this design was 'Share the Love', focusing on the communal nature of sharing a box of doughnuts. Love note cutouts were hidden on the bottom of the box, for consumers to cut out and give to their friends.

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